In a previous article, "How to Properly Align Marketing, Business Development and Sales," (Marketing the Law Firm, July 2022), we provided a high level explanation of the three business functions that ...

The legal industry is experiencing a transformative era driven by new technology, changing client expectations and a globally connected business landscape. As we head into 2024, law firms need to ...

Growing a business that will last for the long term requires recognizing that growth fluctuates. Sometimes, your business will see a tremendous increase in sales. Other times, you'll lose business or ...

Search “business development best practices” in your favorite search engine and you’ll get just over 55 million results in less than half a second. Not exactly a clear place to start. Even if you were ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...

The Illinois Department of Commerce and Economic Opportunity on Monday published a five-year plan outlining how it hopes to attract and retain businesses in the state. At the plan’s center is a ...