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Advertiser spending on creators is expected to hit $37 billion in 2025, according to the IAB. Brands embrace influencers to ...

Business Insider welcomes Megan Arnold as Deputy Editor of BI Live, and Sara Chernikoff as Senior Editor of Insights & ...

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In this month’s issue of South West Business Insider magazine we published our 2025 Rich List, revealing and profiling the 50 ...

AI influencers are on the rise. But whether brands will pay their creators for advertisements is another story.

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