B2B selling is complex, requiring companies to connect with multiple parties provided by targeted sales leads, and to clearly showcase their value.

Think of your CRM operating model as the blueprint for how your organization manages everything connected to your customer relationship system—the people, the processes, the data, and the technology ...

Pipelinersales Corporation, a top-rated provider of enterprise-class CRM solutions, is assisting mining companies worldwide in optimizing operations, enhancing stakeholder collaboration, and ...

From ABM to ZTP, B2B marketers have turned industry shorthand into a second language. Whether you’re navigating martech ...

Discusses How AI Can Transform HR Support and Enhance Employee Experience November 5, 2025 12:30 AM ESTCompany ...

For brands looking to implement predictive consumer intelligence into their marketing strategies for the holidays, there are ...

Retailers are using Leap and Endear to turn physical stores into relationship-building hubs, unifying customer insight across ...

Thanks to AI, the initial phase -- launching a business idea -- is now relatively easy. Of course, entrepreneurship requires ...

Despite high valuation multiples, Zscaler is outperforming software peers, reflecting confidence in cybersecurity demand.

Daniel Kushner, CEO and Co-founder of Oktopost, is a seasoned B2B marketing strategist and entrepreneur who has spent over a decade leading marketing and sales efforts in tech-driven organizations. He ...

Branvas reports a shift in dropshipping from generic hustles to brand-driven businesses, emphasizing trust, customer ...