Using a CRM system gives businesses the tools to improve their customer relationships, streamline their sales processes and leverage the platform to achieve success. Customer relationship management ...

Let’s get one thing straight: if you still think CRM is just a marketing tool, you’re playing checkers while your competitors are playing 4D chess. In the MENAT region, where digital adoption is ...

Salesforce Inc. (NYSE:CRM) is one of the best stocks to buy according to Citadel LLC. October 15 was an important day for the company, as it held its annual Dreamforce 2025 event, during which ...

Key growth drivers include the rising demand for personalized customer experiences, greater adoption of cloud-based solutions, advancements in AI & analytics, and increased use of mobile CRM. Major ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...

In today’s competitive market, customer relationship management (CRM) tools have become vital for streamlining operations, managing customer relationships and driving business growth. However, as ...

From staffing to CRM integration, here’s how to run a high-performing call center that drives real business outcomes. Call center management is the backbone of effective customer service operations.

For those unfamiliar with Customer Relationship Management (CRM), it’s time to familiarise yourselves or be left behind. A CRM is a strategy to manage your company’s interactions with your customers, ...

Salesforce executives at a recent press event painted a picture of an intelligent, informed virtual support agent that could dramatically alter how sales and service are conducted, signaling an ...