NEW YORK and WASHINGTON —DirecTV Advertising has launched DirecTV Elect, a new digital platform powered by AI that is ...
Viant today announced an expansion of its Direct Access program and its strategic partnership with Magnite’s SpringServe video platform.
DirecTV Advertising has rolled out DirecTV Elect, a next-generation digital platform powered by AI and designed specifically for political advertisers looking to reach connected TV (CTV) audiences.
Today, FreeWheel, the leading global technology platform for the streaming advertising ecosystem, announced on-platform integrations with leading political data providers, including Data Trust, L2, ...
DIRECTV is launching a new product called DIRECTV Elect that gives political ad buyers greater reach through connected TV ...
DIRECTV Elect will offer CTV at scale, with inventory across DIRECTV and national cable networks, the company said.
PubMatic’s third quarter results were met favorably by the market, as management attributed outperformance to rapid expansion ...
In general, ad-tech firms delivered revenue gains in Q3 and are benefiting from how AI can support more unified marketing ...
DIRECTV Advertising today launched DIRECTV Elect, a next-generation digital platform powered by AI and designed specifically ...