NEW YORK and WASHINGTON —DirecTV Advertising has launched DirecTV Elect, a new digital platform powered by AI that is ...

DirecTV Advertising has rolled out DirecTV Elect, a next-generation digital platform powered by AI and designed specifically for political advertisers looking to reach connected TV (CTV) audiences.

Today, FreeWheel, the leading global technology platform for the streaming advertising ecosystem, announced on-platform integrations with leading political data providers, including Data Trust, L2, ...

DIRECTV Elect will offer CTV at scale, with inventory across DIRECTV and national cable networks, the company said.

TripleLift expanded its pause ads format to new partners including Xumo and Plex, offering broader access to premium CTV ...

Supply-side resellers bring no value to the CTV Demand ecosystem,” said Vibe.co CEO and Co-Founder, Arthur Querou. “By doing away with resellers, we are eliminating the inefficiencies caused by fraud ...

DIRECTV is launching a new product called DIRECTV Elect that gives political ad buyers greater reach through connected TV ...

Viant today announced an expansion of its Direct Access program and its strategic partnership with Magnite’s SpringServe video platform.

PubMatic’s third quarter results were met favorably by the market, as management attributed outperformance to rapid expansion ...

DIRECTV Advertising today launched DIRECTV Elect, a next-generation digital platform powered by AI and designed specifically ...

Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced an expansion of its Direct Access program and its strategic partnership with Magnite's ...