Google’s AI shift risks favoring big brands and reducing content diversity. Learn how AI search, PMAX, and ads may reshape ...

WGAL 8 On Your Side Consumer Investigator Brian Roche is hearing from a growing number of viewers who say they're being ...

The cohort’s allegiance to social media and influencers for product discovery remains, while new levels of comfort with ...

The Advertising Standards Authority said consumers had been misled about the number of rooms available at the cheapest prices ...

AI has powered PPC for years and is the hot topic right now. Here’s what matters, what doesn’t, and why context is key.

However, a new paper I co-authored offers experimental evidence that this ease may come at a cost: When people rely on large language models to summarize information on a topic for them, they tend to ...

My.Games-powered marketing platform AdsAdvisor has launched a new Playable Reformer tool that automatically adapts playable ...

Agentio, which matches creators with brands, is expanding beyond YouTube and testing Meta platforms to facilitate sponsored ...

Google is unleashing Gemini’s next generation of artificial intelligence in its dominant search engine and other popular ...

Since ChatGPT came out three years ago, there has been no shortage of tech companies whose businesses some see as potential ...

New media startups like The Bulwark and Ankler Media are building their businesses with a focus on loyal subscribers over ...

Black Friday brings a spike in scams: ghost deal sites, fake delivery texts, bogus “store closing” ads, counterfeit ...