While American Express is a strong company, shares are priced for perfection, limiting potential outperformance. Learn more ...

When considering tech purchases for marketing functions, your company may have a conflict between the CIO and the CMO. Who ...

The 54 winning counties in this year’s survey are incorporating community feedback into their plans, ensuring responsible AI use, maturing their data programs and navigating challenges without ...

Banks are moving beyond fraud detection and chatbots, using artificial intelligence to streamline operations, strengthen ...

Cleo said the solution helps shippers, freight brokers, and 3PLs evaluate and strengthen their carrier relationships by ...

PRESSADVANTAGE – Rocket CRM has announced the implementation of an enhanced Landing Pages feature, developed to support structured digital campaign management and data-driven customer acquisition. The ...

CEO Ricci stated, "the uncertain status of that relationship will reduce or perhaps eliminate the expected volume and ...

“There was a lot of pushback from some of the higher level executive management team,” Farrell noted, “At the time…there were ...

PRESSADVANTAGE – Rocket CRM has announced the introduction of its new Missed Call Text Back system, developed to enhance customer engagement, ensure timely responses, and minimize potential ...

Switching CRM requires identifying current problems, researching alternatives, data migration, team training and customization. Costs include time and effort.

Ideally, many customers (67%) would like to receive personalized deals or offers when shopping in-store or online based on ...