With consent becoming currency under DPDP, India’s advertising engine confronts its toughest transformation yet ...

Each failure offers lessons for marketing leaders navigating an increasingly complex digital ecosystem where every campaign ...

Lamar Advertising Company ( LAMR) Wells Fargo's 9th Annual TMT Summit November 18, 2025 2:00 PM EST ...

Branvas reports a shift in dropshipping from generic hustles to brand-driven businesses, emphasizing trust, customer ...

As the productivity app market evolves from feature-based competition to value-driven growth, global developers are seeking clear and actionable insights to navigate this transformation. Today, ...

Celtra, trusted by global leaders like Nike, Spotify, Lyft, Unilever, and adidas, wins the 2025 Netty Award for Best ...

RTL Group has reported that its group revenue for the first 9 months of 2025 was down 2.2 per cent to €4.1 billion, ...

Marketing reports that DTC brands use cultural IP like "Wicked" for successful collaborations targeting Gen Z, fostering ...

Digital-first agency seeks to elevate local legal practices through expert law firm marketing, website redesign, SEO, and digital partnerships. COVINGTON, LA / ACCESS Newswire / November 11, 2025 / ...

Google’s proposed ad-tech fixes aim to satisfy EU regulators without a breakup, a move that could shape advertiser control ...

Microsoft’s new Copilot-powered Image Animation feature lets advertisers instantly turn static images into video assets.

This perceived intimacy helps explain why consumers often trust influencers more than brands. Though the parasocial relationship isn’t mutual, it feels real. That emotional closeness cultivates trust, ...