If you want to gain new customers and increase your revenue, you need to have a strong e-commerce marketing strategy. A targeted marketing strategy will help you attract the right kinds of customers ...

Newsweek Expert Forum members share industry insights. Newsweek Expert Forum members share industry insights. Photos courtesy of the individual members. If you're thinking of starting an online retail ...

E-marketing is quick and immediate. From business-to-business marketing applications to consumer packaged goods, the point of your e-marketing is to move your customer from Point A to Point B with the ...

You have done the grunt work of building your business. That includes setting up your online store, ensuring products and services are in stock and responding to ...

The fields of marketing and advertising have experienced dramatic changes because consumers have changed the way they research and shop for goods and services. As more people turn to the Internet, ...

Joe Camberato is the CEO and Founder of National Business Capital, a leading FinTech marketplace offering streamlined small business loans. A solid marketing strategy is the best way to help your ...

The importance of content marketing cuts across all niches and the e-commerce niche is not left behind. Content marketing is the kind of marketing that attracts your target audience or gets them to ...

There is a harsh reality in digital marketing. Not every marketing strategy suits every brand. Of course, an obvious difference exists between marketing to businesses and marketing to consumers. In ...

Agency E-marketing Strategies tapped Silverpop to provide e-mail marketing services like analyzing campaign results to its clients. Dallas-based E-marketing Strategies uses the platform to help its ...