Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with ...

Improve your marketing and sales writing with this five-minute cognitive empathy tool that reveals reader needs, removes ...

Google's new email-based assistant will be available to AI Pro and Ultra plan users over the age of 18 in North America.

Life science marketing is changing, and with it our need for personalised engagement strategies. While omnichannel marketing ...

Seasons bring holidays, events and activities that prompt changes in consumer behavior. Learn seasonal marketing strategies to capitalize on the calendar.

Let’s be real: procedures and processes in the workplace are pretty much just part of the job. But what happens when office ...

Many businesses bring in the bulk of their revenue during the holidays. Learn how to maximize holiday sales and when to devise and implement your strategy.

Discover how coupons can increase store traffic, customer loyalty, and sales. Weigh the pros and cons to boost profitability in your business strategy.

Black Book's approach is designed as a practical countermeasure. By maintaining year--round validity, applying audit-supported validation, and refining KPI definitions and weightings on a defined ...

Starting an online business used to mean choosing between two equally terrifying options. Go all in and hope the idea works, ...

Unlike their buyout peers, Tide Rock isn't looking to AI to cut costs. Instead, it's CEO told us, its using it to find new customers and deals.

From chicken tenders to value meal deals, these big food trends dominated chain restaurants in 2025, though we predict some ...