As far as technology has come, email marketing is still the most effective way to stay in touch with your target consumers. It allows you to stay at the forefront of their minds so that they can take ...

As a small business, you know that it can be challenging to pinpoint which marketing activities deliver the most impact. In this article, we give you eight examples of marketing objectives that can ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...