Fujifilm has made several of its well-regarded Film Simulation color modes available as standardized LUT (Look Up Table) ...

Fujifilm has been on a roll in recent years. One of the reasons is that the company introduced devices in 2024, which gave ...

It’s fun to capture memories with friends and family, but digital cameras don’t often translate that feeling well without ...

In the Development story No.4, they go into detail about the product design of the camera. The GFX ETERNA 55 is a large ...

As I write about new camera launches, I often scoff at brags about digital zooms. A digital zoom isn’t a real zoom, I think, ...

As a portrait photographer, I’m always looking for new props that don’t cost a fortune – especially when the holidays roll ...

Fujifilm’s new Development Stories episode reveals the detailed design process behind the GFX ETERNA 55, from durability to ...

Under this renewed mandate, SW Growth Labs will continue to lead performance marketing and media buying initiatives aimed at ...

Godox’s new modular iT32 flash and X5 trigger system lets one flash body work across Canon, Sony, Nikon, Fuji, and OM System ...

Cameras these days aren’t insanely innovative. But the manufacturers have found ways to make their cameras different in ...

DJI's Action 6 offers something we've not seen in an action cam before: a variable aperture for more control over exposure.

A new grip adds a shutter button with zoom to the action camera, while the Pocket Printer creates 3-inch instant photos.