It's only been a few short years since Fujifilm began its journey to push its own vision of exactly what a medium format camera should be. After decades of medium format being large, boxy, and heavy ...

Is a Fujifilm GFX 100 II on the way? After a quiet year for GFX, rumors suggest that we could be seeing a successor to Fujifilm's original 100MP camera later this year. Its fair to say that Fujifilm's ...

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Fujifilm has long said it won't make a full-frame sensor for a camera. Instead its focus is on medium format, with its GFX series delivering a next-level massive sensor with significant resolution.

Fujifilm has announced development plans for the world's first 100-megapixel mirrorless camera, which will join the GFX lineup of cameras. See pictures of the GFX 100 here. The announcement comes ...

We knew coming into Photokina 2018 that Fujifilm had some big plans for the event, and the company did not disappoint with its announcements. Aside from introducing the Instax Square SQ20, Fujifilm's ...

TOKYO - Fujifilm has launched the GFX 100, a mirrorless camera with a whopping 102-megapixel medium-format sensor. This backside-illuminated sensor, which Fujifilm describes as a large-format sensor, ...

is an editor overseeing The Verge’s product reviews and service journalism programs. Dan has covered the technology world for over a decade at The Verge. Fujifilm has just officially announced its ...

While the initial GFX 50S resembled Fujifilm's X-H1 X-series camera, and the GFX 50R an enlarged version of its rangefinder-esque X-E3 model, the Fujifilm GFX 100 has been fashioned with its own ...

The GFX 100 is a camera that aims to impresses on multiple fronts, and does a damn good job doing just that. We very much expect this from a model toting a five-figure asking price for its body alone, ...

The new Fuji GFX 100 is bigger, heavier and a lot more expensive than the 50 megapixel GFX 50S camera that was introduced back in 2016 - it's larger in all three dimensions, 375g heavier, and costs ...