Google is testing new ad formats for attractions, inserting sponsored links in a booking module with multiple advertisers for ...

Who bought what and why this year? Here’s a (mostly) comprehensive list of all the notable ad tech, agency and digital ...

Two of its humans, Mike Postma and Stephen Flynn, fed Chat GPT classic Christmas ads like Apple’s Misunderstood, Amazon’s Joy ...

Tropical Smoothie Cafe and Orkin have already begun using the platform, which features partners including ID5, Kargo, The ...

Apple says it will appeal a $116 million fine from Italy's antitrust authority. The watchdog determined that operating one of ...

Advertisers and analysts lay out where Amazon's headed next and the risks to its growth.

The city-specific campaign, created by Lowe Lintas, features familiar Delhi settings and routines, integrating digital payments into everyday moments ...

OpenAI is actively developing an advertising strategy for ChatGPT, marking a significant shift in its monetization approach as infrastructure costs soar and competition intensifies, according to a ...

Online adverts are sometimes so personal that they feel eerie. Even as a researcher in this area, I'm slightly startled when I get a message asking if ...

Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...