New data from a joint study by IGA Worldwide and Nielsen finds that in-game ads have a positive effect on metrics like ad recall and product perception. New York-based IGA partnered with Nielsen BASES ...

IGA Worldwide, an in-game ad network, announced a multi-year agreement with Activision Publishing to deliver dynamic in-game advertising into multiple video game titles on Sony Computer ...

In-game advertising network IGA Worldwide has upgraded its ad-serving platform to support ads in flash-based games and also offer new tracking and targeting controls. With the revamp, IGA will be able ...

We may earn a commission from links on this page. In-game advertising company IGA Worldwide continues its streak of signing major console manufacturers and publishers to their network, announcing that ...

Wednesday 22nd October/...IGA Worldwide (IGA), the leading in-game advertising network, today announced two key milestones; delivering ad content to its 30 millionth unique user and the launch of the ...

Codemasters hires IGA Worldwide for in-game advertising. IGA Worldwide, the largest independent in-game advertising firm, and publisher Codemasters have announced a three-year partnership during which ...