The Hokies fired their fourth-season head coach, Brent Pry, last month, after a poor 0-3 start to the year. Philip Montgomery replaced him as the interim head coach, and the program is in search of ...

A group of publishers and advertisers got a partial procedural victory in a case accusing Alphabet Inc.'s Google unit of monopolizing the worldwide markets for ad servers and ad exchanges in violation ...

This week's second actionable idea is Netflix. Netflix is consolidating after a strong rally, with fundamentals and sentiment taking a breather near all-time highs. The company's ad business is ...

NEW YORK—Charter's Spectrum Reach has announced that its clients have used Waymark’s AI-driven ad creation platform to create more than 15,000 ads since Spectrum Reach announced a deal with Waymark in ...

Gregory Peters, Co-CEO, stated the business is “very healthy” with Q3 revenue in line with expectations and operating income that “would have exceeded our forecast absent the Brazilian tax matter.” ...

The 2025 Halloween Marketing Awards, plus insights on why these campaigns worked and the trends shaping brands’ seasonal strategy.

Prebid doing away with universal Transaction IDs is just the latest example of the ad industry’s counterproductive history of information asymmetry and obfuscation. When both sides of a transaction ...

Roger Goodell has often been labeled the commissioner of the “No Fun League.” Today, that title changed hands, traveling nearly 1,800 miles to Kirby Hocutt in Lubbock, TX. Early Monday afternoon, ...

Texas Tech fans throw tortillas at kickoff at the NCAA college football game against Arkansas-Pine Bluff, Saturday, Aug. 30, 2025, in Lubbock, Texas. Annie Rice / AP LUBBOCK — Tortilla throwing is no ...

Texas Tech is dealing with two tough losses from over the weekend. First, the No. 7 Red Raiders fell to an unranked Arizona State side on the road, resulting in a field-storming as the Sun Devils ...