Before the advent of designer activewear, women’s sportswear ranked low on the list of fashion priorities. But a new exhibition demonstrates that sporting attire has long been a valuable tool for self ...

How a programme from Xero and Women in Football helped these two women grow their businesses It was a shopping trip to get football shorts for her daughter that made Julia Cove-Smith realise there was ...

Over the past four years, I’ve tested over 40 activewear brands—from gym staples to runner-friendly picks to stylish options that are more about the look than the workout. Meanwhile, our fashion ...

Attention, ladies of the world: David Lynch is now making a line comfortable women’s sportswear. So if you’ve ever been watching old reruns of Twin Peaks and thinking “I bet the guy who made this ...

After a protest by the Norwegian women's beach handball team, women's sporting attire — and what female athletes are forced to wear in competition — has come ...

“I think for a long time athletic brands said, ‘We can just shrink it and pink it and that will be good enough for the female consumer.’ And good enough is not good enough anymore.” “Athleisure wear ...

Skintight leggings, crop tops and unitards have long been the workout uniform, but women’s active wear trends are expanding. By Misty White Sidell All Consuming is a column about things we see — and ...

Shopping is supposed to be fun, right? That's not always the case if you're a woman shopping for workout clothing. You could spend hours at Target or Macy's trying to find a sports bra that fits, ...