AI has powered PPC for years and is the hot topic right now. Here’s what matters, what doesn’t, and why context is key.

However, a new paper I co-authored offers experimental evidence that this ease may come at a cost: When people rely on large language models to summarize information on a topic for them, they tend to ...

The model is now embedded across Google’s core products, introducing new agent features and automation tools that raise strategic questions for enterprise IT leaders.

Learn how to check, delete, and stop Google from tracking your searches, location, and activity. Manage privacy through ...

Colleen Krause Straw died in 2023 after complications during a dental procedure performed by Dr. Francesco Sebastiani, ...

Each failure offers lessons for marketing leaders navigating an increasingly complex digital ecosystem where every campaign ...

Explore how Google’s latest AI Gemini 3 is reshaping search, learning and creativity with multimodal reasoning, agentic tools ...

Google is unleashing its Gemini 3 artificial intelligence model on its dominant search engine and other popular online ...

Google said Gemini 3 is the "most intelligent model, that combines all of Gemini’s capabilities together so you can bring any ...

Google will soon introduce "Journey Aware Bidding" in Google Ads - signaling a shift toward a new approach to bidding for leads, according to independent Google Ads coach Jyll Saskin Gales. The ...

ZDNET sat down with Andrew Ng at AI Dev 25 in New York to talk about developer futures, responsible AI, and why AGI is overhyped.