Argument and persuasion are diametrically opposite ways of reasoning. Argument aims at discernment of truth, while for persuasion, winning is the ultimate goal. Subjective reasoning leads to ...

Logical people are typically less biased. It makes sense semantically, but I’m also referring to the research. Studies show that participants who score higher on measures of logical reasoning or who ...

A logical fallacy is, simply put, a flaw in reasoning. Often, logical fallacies are tactics that are used in order to bolster arguments that are, otherwise, pretty weak. At worst, they are diversion ...

As a marketer, I can tell you that logical fallacies are used in advertising all the time. You find them in a variety of messages that bombard you daily. As a matter of fact, you’re probably so used ...

This post is Part 7 of my continuing series, How to Talk to Relatives about Family Dysfunction. In Part 1, I discussed why family members hate to discuss their chronic interpersonal difficulties with ...

Logical fallacies are unsubstantiated assertions that are often delivered with a conviction that makes them sound as though they are proven facts. Whatever their origins, fallacies can take on a ...

Discover the base rate fallacy's impact on investing decisions. Learn how overlooking this cognitive bias can lead to financial misjudgments and market misconceptions.

Some studies purport to show that companies run by women CEOs deliver lesser shareholder returns than those run by male CEOs, and some studies show that companies with gender diversity in their top ...

When we refer to fallacies, we are describing things that are mistakes, and if they are logical fallacies, they are mistakes in reasoning. It is impossible to read the news today or (worse) watch the ...