The primary logo still features the “M,” positioned at an angle of 19.97 degrees, a reference to the inaugural season. But ...

Michigan flaunts global Jumpman prestige while Maryland champions homegrown Under Armour, igniting a fierce brand battle in ...

Official merchandising programs in cities like New York City and Pittsburgh have seen a range of results, bringing in ...

Anyone walking around Seoul’s university districts will notice students wearing hoodies and puffer jackets emblazoned with ...