Embarking on your journey as a marketing major in your first semester can be exciting and overwhelming. The world of marketing is dynamic and ever-evolving, and your initial steps can set the tone for ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...

As we look ahead to 2023, the marketing landscape is sure to be shaped by a number of major trends and developments. From the ongoing economic downturn to shifting consumer preferences and privacy ...

Check out the major key differences between MBA Marketing and MBA Finance. Compare career options, skills, and job roles to ...

A major in marketing aligns well with a master's degree in student affairs because both fields emphasize communication, relationship-building, strategic planning, and understanding audiences. Here's ...

R.R. Donnelley & Sons Company (RRD), a leading global provider of marketing, packaging, print, and supply chain solutions, announced that RRD GO Creative was listed as a Major Contender in Everest ...

For Christian Rosario ’24, being a Charger has meant enjoying all that the local area has to offer while enabling him to connect with a vibrant and supportive University community of individuals from ...

Corporate headquarters receive comprehensive business intelligence to measure engagement and performance. Connects OTP and ...

Katie Arena, VP Marketing at Clinch, outlines some of the challenges marketers face when it comes to marketing around major sporting events such as the Olympics, and how these can be overcome. She ...

The marketing team plays an instrumental role in the rollout of new majors and programs. They offer valuable insight, have knowledge of the industry’s best practices, and have conducted benchmarking ...