Brands are still marketing to Gen Z like they’re idiots. Here's how to treat them as the sophisticated consumers they are.

With a marketing budget of exactly zero, Tanya Van Gastel helped grow sales from her AI-generated headshot business, The ...

Social isn’t just one branch of marketing; it needs to be treated like a trunk, sturdy and connected to the entire tree.

Authentic Representation Drives Connection The influencer space has become where real representation thrives. Successful plus ...

If you’re not marketing your business on mobile devices, you may be losing money. Learn 10 mobile device marketing strategies ...

Cristin Liberatore, senior director of strategy for IQVIA Digital, sparked a lively discussion by asking participants how the FDA’s tightening policy landscape and the surge in state-level data ...

Jedi Digital Marketing Hong Kong, a digital marketing agency known for its data-led approach to online visibility, has announced new developments in its search engine optimization (SEO) services aimed ...

PRESSADVANTAGE – Blue Interactive Agency, a full-service digital marketing firm based in Fort Lauderdale, has introduced a ...

X also says that brands should maintain authenticity in their messaging, in alignment with their target audience. And in line ...