Chatbots, however useful, are all talk and no action. AI agents, by contrast, are supposed to be able to take actions ...
The RFP was designed to help organizations make “objective” technology decisions. On paper, it sounds smart: define ...
Vice President of Marketing Jamie Miller and Executive Director of Digital and Store Technology Tyler Grubbs discuss ...
When it comes to complex techniques like media mix modeling, the field is awash with false promises about the benefits that ...
Rutgers Business School's annual marketing summit has become a premier thought leadership event that attracts industry ...
New Delhi, India: After a groundbreaking debut, ad:tech HONOURS returns in 2026 with its Second Edition, poised to become the ...
Celtra, trusted by global leaders like Nike, Spotify, Lyft, Unilever, and adidas, wins the 2025 Netty Award for Best ...
DURHAM, N.C.-- (BUSINESS WIRE)--November 18, 2025-- ...
Google’s proposed ad-tech fixes aim to satisfy EU regulators without a breakup, a move that could shape advertiser control ...
RE/MAX is redefining real estate with AI-driven tools like Max AI, HomeView, and MaxEngage—empowering agents and enhancing ...
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