Getting your mobile game noticed in 2025 is a real challenge. The app stores are packed, and players have tons of choices. But don’t worry, there are smart ways to get your game in front of the right ...

Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

Mobile gamers are active retail shoppers, with 45% reporting they spend $200 or more per month on retail items and 31% spending more than $500 per month on groceries, per a new report from game ...

adWMG, a leading game monetisation and promotion platform, is thrilled to announce a new partnership with Gadsme, a global leader in non-intrusive in-game advertising technology for mobile games.

With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at women than ever before. But while the gaming industry itself has gotten better ...

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has released the findings of its report on the mobile game advertising sector in Southeast Asia ...

These aren’t just buzzwords - they’re the types of "bad ads" quietly eroding trust, frustrating players and putting long-term growth at risk. While some creatives may deliver a short-term spike in ...

Advertising for mini-games on WeChat is booming, having grown by 113% year on year, as per figures from the latest China WeChat Mini Games Advertising and User Acquisition Report. Mini-games refer to ...

Gamepad and Smartphone neon sign vector. Games for Smartphone Logotype, Emblem in Modern Trend Design, Vector Template, Light Banner, Night Vivid Video Game Promotion, Design Element. Vector Billboard ...

The program will allow advertisers to reach consumers through in-game ads that don't disrupt the gameplay experience.

Mobile game developers Microfun, Nanobit, and Magic Tavern have been accused of reinforcing harmful stereotypes and gender-based violence in a new report about mobile game advertising. In a Sky News ...

Mobile game downloads grow by 7.4% to 38.9 billion from Q1 to Q3. Mobile game revenue grows by 13.2% to $82.5 billion. Hypercasual games lead the market by downloads. RPG & strategy games generate the ...