After dominating the real-world sportswear market, Nike is ready to conquer the virtual world with the recent unveiling of their all-digital “NIKELAND” on the Roblox gaming platform. The all-digital ...

Nike launched its own virtual world within the Roblox online video game platform. This is 'Nikeland', a space where players can interact in free sports games and use articles of the firm in their ...

Popular video game Roblox Corporation RBLX is getting support from a newly public company using their metaverse to appeal to a new demographic of fans. What Happened: Nike Inc NKE announced Thursday ...

Luxury goods brands could make $56 billion in revenue from sales of virtual clothing in the metaverse. Nike recently unveiled Nikeland, its virtual world on Roblox. Nike's patent application for ...