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NIKE Greater China Sales Fall 10%: Can Global Playbook Bring Balance?

Greater China remains a cornerstone of NIKE Inc.’s NKE long-term growth story. This makes the region’s 10% revenue decline in first-quarter fiscal 2026 a significant setback for the brand. The region ...

"The signature Nike athlete of all-time, added to the allure" - Brian Windhorst on how meeting Michael Jordan steered LeBron James to sign with Nike

James claims that he was unstoppable during the games despite playing against NBA stars. Metta World-Peace somewhat agreed when he said Bron was cooking. Meanwhile, Antoine Walker said that James was ...
Gear Patrol

This Retro Nike Sneaker Absolutely Nails the Subtle ’80s Throwback Vibes

The stand-out offering from the Swoosh's latest Stranger Things collab, these shoes pay homage to the Upside Down without ...

Florida High School Athletic Association, Nike Partner Together

Part of the partnership between the Florida High School Athletic Association and Nike will see Nike become the presenting ...