Product valuation fixes the price of a product based on what potential customers are willing to pay. Companies want to set the price high enough to cover their costs, but just below the maximum value ...

In the fast-paced beauty industry, innovation isn’t just about launching new products—it’s about understanding and meeting real consumer needs with precision. For SHEGLAM, innovation is at the heart ...

Whether a company manufacturers or buys products wholesale, it has to have a product marketing strategy to get its products into consumers' hands. Most product marketing strategies begin with an idea ...

LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of its latest article on 3 ways market research can help build a flawless product ...

This article was originally published on .cult by Yasas Sri Wickramasinge. .cult is a Berlin-based community platform for developers. We write about all things career-related, make original ...

“Due to the pandemic, we utilized video meetings and constant communication with our vendors. We learned that we can be just as efficient in some regards. Of course, there is nothing that beats seeing ...

Working at GoHealth has shown vice president of product management Araba Appiagyei-Dankah just how complex significant growth can be for the business. From a product perspective, company-wide change ...

Apple has outgrown Steve Jobs’ classic 2x2 product matrix with the iPhone, and we’re starting to see some true growing pains.

RPM has hired Mario Paluzzi as chief product and strategy officer, an addition the non-asset-based vehicle and freight ...

FirstCry unveils a new strategy to improve margins and expand its faster delivery network after reporting reduced losses in ...

Danielle Sandoval has a decade of experience working with software-as-a-service companies. Flueid, an independent technology company providing a platform for digital real estate transactions, has ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...