After shifting its gaming strategy to focus more on games played on the TV, Netflix announced it’s acquiring Ready Player Me, ...

Netflix has acquired Estonia-based avatar-creation platform, Ready Player Me, to develop avatars for its subscribers to use across different games.

Netflix has announced it has acquired Ready Player Me, a virtual avatar creation platform, as the streaming giant continues to reshape its gaming ambitions ...

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Netflix has acquired a startup that creates tools to create digital avatars that can be used across different games.

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Netflix will soon let customers make their own customized gaming avatars through the acquisition of Ready Player Me, an avatar-creation platform.

Ready Player Me’s tech will help players ‘carry their identities and fandom’ across Netflix’s games.