For many consumers, shopping for clothes follows a familiar pattern: leaving the house with hope and optimism before facing packed parking lots, messy dressing rooms, crying children and a surfeit a ...

At a time when AI is dominating headlines, apparel box e-retailer Stitch Fix has rebooted its customer experience model by emphasizing its human stylists. “We are now in the midst of a transformation ...

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Stitch Fix is trying to make its styling service more 'fun and visual' amid subdued clothing demand Shares of Stitch Fix Inc. fell after hours on Tuesday after the online styling service forecast ...

Shopping for clothing isn’t much fun these days, and Stitch Fix thinks it’s so bad people may need group therapy to recover. That’s the set-up for the personal styling service’s comical new ads, which ...