The Univ. of Wisconsin has reached a seven-year extension of its apparel deal with Under Armour that includes funding for NIL contracts with Badgers athletes.

Steph Curry has officially left Under Armour - and Caitlin Clark appears to be partially to blame. The four-time NBA champion ...

The Wisconsin's renewed contract with Under Armour includes an NIL aspect that could help the Badgers be more competitive in ...

The Under Armour logo has found a happy home on Badger jerseys in the last 10 years, and now it will stay there for another 10.

An announced 10-year extension makes Under Armour one of the longest-standing partners in Wisconsin Badger history ...

Wisconsin outside hitter Mimi Colyer reflects on being the No. 1 draft pick in the MLV draft on Monday, Nov. 23, 2025. Adam ...

Steph Curry and Under Armour’s failed bid to have WNBA superstar Caitlin Clark join his brand last year was a “sore point” ...

Kevin Durant sends four-word message to Warriors' Stephen Curry after Under Armour split originally appeared on The Sporting News. Add The Sporting News as a Preferred Source by clicking here. Golden ...

Indiana Fever star Caitlin Clark played an indirect role in Stephen Curry's departure from Under Armour, according to ...

The Badgers and Under Armour have been partners since 2016, and the deal is proposed to end until at least 2033. Here are the ...

The day after parting ways with Under Armour to become one of the biggest sneaker free agents ever, NBA superstar Stephen ...

Curry's basketball greatness helped Under Armour's growth. Sneakerheads now wait to see what's next with the new free agent, ...