That's because Verizon takes a different approach from other carriers. AT&T has more perks the higher up the plan scale you go; with Verizon, you choose a core plan and then add the perks you want for extra cost, usually less than if you were to get something like a streaming service on its own.

AT&T (NYSE: T) and Verizon (NYSE: VZ) both reported Q3 earnings in late October, revealing two telecom giants moving in sharply different directions. AT&T leaned into its fiber-wireless convergence bet while Verizon signaled an urgent need for transformation.

Verizon is planning to cut about 15,000 jobs, a person familiar with the matter told Reuters on Thursday. The layoffs, the largest ever for the wireless carrier and impacting about 15% of its workforce, are set to take place in the next week, the person said. Verizon did not immediately respond to a Reuters request for comment.