O n this episode of Marketing Vanguard, Sumit Virmani, global CMO of Infosys, joins host Jenny Rooney to explore the evolving ...
If you're looking to improve your agile-decision making, check out our blog with Moneypenny which includes examples and best ...
Fine isn't fine. It never was. But in B2B especially, there's a creeping tendency towards conservatism and safety. Grey, ...
We're witnessing a fundamental restructuring of where power lives in B2B marketing, says Linkedin's Jessica Machalani.
From navigating the risk of “blanding” to building trust, B2B marketers explain how they use AI for content, creative and to ...
In this interview, Khushboo Chawla of Exicom discusses what it takes to market a brand in an engineering-first category, her ...
With a bias towards last-click low funnel channels, brands can get stuck in limbo, never truly able to prove the ...
As AI continues to dominate vendor pitches and marketing decks, three senior B2B marketing leaders warn the technology is ...
Sachin Sharma, director of marketing solutions at the professional networking platform speaks about the recent developments ...
The marketing FY plan work by linking planning to growth priorities, data to conversion visibility, and execution to campaign ...
Spotify knows exactly who it's speaking to. "Tunetorials" was designed for marketers who value originality and curiosity. It ...
Powered by Brandi AI, GMG's Generative Engine Optimization (GEO) content development services help make brand content more discoverable, understandable and citable by AI models such as ChatGPT, Google ...