The 0.25 per cent inflation—lowest since 2013—has raised hopes of an RBI interest rate cut that could provide an additional boost to consumption ...

Mondelez World Travel Retail Marketing Manager Anna Somogyi outlines how Destination: Value is using data-driven insight, behavioural science and cross-category collaboration to make “the journey the ...

Largest differences observed between the two countries stem from consumer behavior, with more Australians choosing cage-free ...

AI is already shaping CX for brands and consumers. But are brands ready for AI-curated experiences? And do customers even ...

Discover how modern appliances are transforming Indian homes, blending smart technology, sustainability, and thoughtful ...

e4m caught up with marketers and industry heads to understand how they identify meaningful metrics versus festive noise, and ...

Rule of 30 to 40 Trajectory -- Management expects the combined company could approach the sum of revenue growth rate plus ...

3. The Great Reconnection: Earning Every Visit Dining out is no longer a default habit; it’s a conscious choice to connect, ...

Founded earlier this year, BluePill helps marketers test ideas, products, and ads in minutes using artificial intelligence ...

Energy drink brands can capitalize on opportunities by enhancing functionality with added benefits like focus or mood enhancement, adopting flexible pricing, and innovating product formats. Alignment ...

CivicScience engages directly with consumers, collecting over one million survey responses daily, to turn real-time insights ...

The companies that recognize trust as the currency of innovation will have a significant competitive advantage in 2026 and ...