A final plea by Alphabet's Google to avoid a breakup of its advertising technology business in a U.S. court has been moved to ...

Learn how Google Ads custom segments target people by recent searches and site visits so you reach the right audience more ...

Google Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...

At Google I/O in May, the company announced its intention to bring conversational shopping to AI Mode. According to Google, ...

When the Golden State Warriors left Oakland after the 2018-19 season, Stephen Curry's pregame tunnel shot ritual faded away.

Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.

Adrian Aidid has been interested in the world of e-commerce and the Google Ads industry from an early age. Born to a single ...

Google is launching a new opt-in feature in the U.S. that lets Google Wallet and Pay use your purchase history and stored ...

Google Ads top combinations report now has a Top Combinations option for PMax campaigns. This report should be able to ...

Google’s move toward an AI-powered default search experience signals a seismic shift in how brands capture visibility, ...

Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...