News

A new report finds the rise in executive compensation is outstripping pay gains for ordinary workers at major companies.
Starbucks CEO Brian Niccol is ditching a merit system in favor of a uniform 2% pay raise for all salaried employees in North ...
Niccol said Starbucks was founded on customer experience, and wants to return the brand to a position of excellence.
USA TODAY reports the coffee chain is testing two beverages-- Coco Matcha and Coco Cold Brew--as part of its Starting 5 product innovation program. According to a press release from Starbucks, the ...
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Starbucks CEO Is Too Cheap

Starbucks will give salaried workers only a tiny pay increase. Add that to the long list of mistakes made by CEO Brian Niccol ...
Starbucks CEO Brian Niccol said the company's pickup-only locations no longer match the coffee chain's vision for a warmer customer experience.
Starbucks is officially launching coconut water-based beverages as part of a bid to double down on health and wellness. Coco ...
To capitalize on consumers’ appetite for healthier choices, Starbucks (NASDAQ:SBUX) is expanding its trial of coconut ...
“Customers using [mobile order and pay] put items into their cart and sometimes chose not to complete their order, citing ...
In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.
Starbucks has nearly 40,000 outlets around the world, with nearly half of them licensed, meaning Starbucks doesn't directly control them. That's an approach Chipotle didn't take.