For the past 20 years, Mobile Marketing Magazine has proudly served a global audience with news, insights, and features on the latest trends shaping our industry. Mobile Marketing Magazine was ...
Puma has turned London’s Tower Bridge into ‘The Biggest Goal’ in a larger-than-life stunt celebrating the kickoff of the Premier League season. Developed by creative agency Dude London, the spectacle ...
7Up has launched a pink-themed pop-up i to promote its new Pink Lemonade flavour in the UK. The event invites visitors to “Ring for Pink” to “unlock the space, enjoy complimentary pink lemonade, take ...
Govia Thameslink Railway (GTR) has launched Every Stop is a Story, a new campaign encouraging leisure travel on its network. Created by TMW, part of Accenture Song, the campaign builds on GTR’s ...
Argos has released the third episode of its ongoing mockumentary series Arghaüs, which promotes its curated A-List product selection. Created with global social agency Billion Dollar Boy, Arghaüs ...
Moloco, the AI performance advertising company, today announced that Moloco SDK is now available through Google AdMob bidding and Ad Manager’s SDK bidding platforms. In addition, Moloco SDK is fully ...
Bandstand has teamed up with train operator c2c for a playful new campaign encouraging day trips, adventures, and spontaneous getaways across London and the Essex Riviera. The campaign is inspired by ...
Prezzee is marking the release of Universal Pictures’ and Amblin Entertainment’s Jurassic World Rebirth with a world-first free personalised AI experience that places adventurous users right at the ...
Leading technology company Brand Metrics has integrated with global news streaming provider LeadStory to precisely measure how in-car advertising delivered through the platform influences consumer ...
Girls Aloud singer Kimberley Walsh has launched a new paint shade with Wickes as part of her ongoing partnership with the retailer. The campaign, created by St Luke’s, focuses on social media. Her new ...
GumGum, the contextual-first technology leader transforming digital advertising, has uncovered a critical gap in campaign effectiveness: 41% of contextual ad placements fail to capture attention when ...
Utiq, the European AdTech company offering Telco-powered infrastructure rooted in authentic, user-consented signals, announces its first publisher partnerships for its UK launch. Following the ...
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