Cryptocurrency knows how to do marketing. The funny thing is—it doesn’t really have to. Crypto attracts its own investors without trying—if the Bitcoin price USD prediction and price is right, as can ...
Adidas has launched an augmented reality (AR) footwear try-on feature in its iOS app that enables customers to virtually try on its most iconic models, including the recently-launched Alphaedge 4D ...
More than two-thirds of people (70 per cent) find digital advertising annoying and unpleasant, while 72 per cent say that bad advertising experiences have negatively affected their perception of a ...
Embracer has entered into a $1.2 billion agreement to sell mobile developer Easybrain to digital entertainment company Miniclip. Under the terms of the deal, Miniclip will acquire 100% of Easybrain ...
Lacoste has launched ‘Lacoste Superheroes’ a two-day experiential pop-up and sampling activity in Westfield London on 19 th and 20 th November. The experiential pop-up will feature an AR element and a ...
Alessio Zanotto, Senior Product Marketing Manager at Kaleyra, looks at how Financial Services companies can leverage the power of WhatsApp Business Messaging. Financial services are increasingly ...
Digital technology firm Mobile Interactive Group (MIG) has completed three phases of consultancy for online price comparison service MoneySupermarket.com, resulting in a wide-ranging mobile presence ...
Disney has partnered with Oscar-winning director Taika Waititi for its highly anticipated 2024 Christmas advertisement, ‘The Boy and the Octopus’. Created in collaboration with the creative agency ...
Tesco Mobile has teamed up with The Café to introduce a new initiative focused on fostering meaningful discussions about online safety between parents and their children. Research conducted by the ...
Millennials have surpassed Gen Z in social shopping across TikTok, Instagram and Facebook, according to new research. Findings from the Retail Technology Show (RTS) reveal that Millennials made an ...
Beyond Meat has unveiled a new campaign spanning Europe, with a focus on taste and animal welfare. Developed by the independent creative agency isobel, the ‘All taste. No worries’ campaign revolves ...
Beats by Dre has introduced rising football star Lamine Yamal as its newest high-profile ambassador. Developed in partnership with creative agency Homeground, the playful piece of content humorously ...
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