During July, streaming’s share of TV viewing in Mexico showed an increase of 0.9 percentage points compared to the previous ...

Nielsen has secured a two-year extension as New Zealand’s official TV measurement provider, backed by Sky and TVNZ. The renewed partnership, running from July 2025 to June 2027, reaffirms Nielsen’s ...

Launching in Australia Q4 2025, Nielsen Ad Intel CTV delivers powerful insights into Connected TV ad spend and creative strategies across YouTube TV, Netflix, Prime, Hulu, and more—helping advertisers ...

European marketers’ priorities are significantly different compared to other regions globally. Here are the trends driving European markets in 2025.

Media consumption: See the prevalence of TV and digital among audiences in South Korea.

Nielsen, a global leader in audience measurement, data, and analytics, today announced a new collaboration with premier podcast research firm Edison Research, to launch Nielsen Podcast Fusion powered ...

Nielsen’s latest Rural Survey reveals the ageing profile and hybrid media habits of New Zealand’s agricultural workforce, highlighting key opportunities for brands to better connect through integrated ...

Discover the strategic shifts APAC marketers are making. Find out how they align goals, invest in AI and new channels, and ...

NEW YORK – August 5, 2025 – Nielsen, a global leader in audience measurement, data and analytics, and WPP Media have announced a new agreement for audience measurement spanning TV, streaming, audio, ...

As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media platforms face a shifting landscape in diverse marketing.

Bluey Tops Nielsen’s Overall Streaming List with More Than 25 Billion Minutes Streamed from January through June 2025 Big June Vaults Squid Game into Top Originals Spot, followed by Reacher, The Night ...