Customer service has always been a fundamental part of business, but it’s more important than ever now. Consumers expect a lot from brands – and have several to choose from. Customer satisfaction ...

The construction industry is a major contributor to the global economy, accounting for an estimated 14% of gross domestic product and employing millions. But despite its powerhouse economic role, the ...

People know they need insurance — and yet, traditionally, it’s often been seen as a cumbersome afterthought or legal necessity that can feel overwhelming and confusing. However, customer experience ...

Consumers expect more from the brands they buy from than ever before, and an ethical supply chain is now a requirement in the experience economy. As they gain awareness about issues related to the ...

Forget staycations. Travel trends 2025 are all about people getting out of the house to see what the world has to offer. Five years after the pandemic capsized it, the global travel and tourism ...

The more people buy, the more products they return. But why don’t more marketing and advertising teams measure e-commerce returns? What can businesses do to assure their marketing metrics reflect ...

Retail returns are undesirable for obvious reasons: they mean both a decrease in revenue and an increase in costs. They also come with a sustainability impact as they add to your business’s carbon ...

Sales forecasting is one of the most important things a company does as part of its business plan. It fuels sales planning and is used throughout an enterprise for staffing and budgeting. Despite its ...

Forced to accelerate their e-commerce operations, retailers continue to be buffeted by COVID. In 2022, the omicron variant, supply chain issues, and inflation have challenged the retail industry. But ...

In a world where marketing buzzwords quickly turn cold, “customer centricity” has gone from hot to hotter. First coined in the 1960s, the concept is now viewed as critical for post-pandemic business ...

Across industries, rising prices, rapid technology advancements, and growing customer expectations have forced many companies to reexamine old assumptions and devise new strategies. Insurance is no ...

Wholesale distributors keep the economy going, buying large quantities of products from manufacturers, then storing and distributing to companies that sell those products to consumers. They’re vital ...