Everything's coming up 'bombshell' for Black Friday at Victoria's Secret and PINK. Fill your cart with 40% off sitewide ...

Six years after cowering to the “Great Awokening” and canceling the Victoria’s Secret Fashion Show, the annual extravaganza celebrating the once-iconic lingerie brand is back, technically. Victoria’s ...

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of ...

Boobs around the world can finally keep up with the Kardashians. Owing to the haute ingenuity of Skims tycoon Kim K, who designed the $4 billion imprint’s new teardrop “Ultimate” pushup bra using 3D ...

Whatever happened to the Wonderbra? Best remembered for its iconic “Hello Boys” campaign poster, with Czech model Eva Herzigová staring down with glee at the results of her lace push-up bra, it ...

Marks and Spencer has launched a new pair of men’s boxers that work just like a push up bra, offering ‘a subtle lift and ...

Kim Kardashian has billed Skims’ latest launch as a “boob job in a bra” — but does it deliver? The brand’s new Ultimate Bra ($58), which launched August 17, is available in sizes 32A to 44F and 10 ...

OK, real talk. Bras can be expensive and, for an everyday item that’s offered in hundreds of variations and price points, the urgency to restock your drawer isn’t always at an all-time high — until ...

Finding the best bras for small busts can be more involved than you’d think. While some may opt for the trendy bralette, others seek more support and lift. And when you finally find a stylish option, ...

Skims’ Fits Everybody line includes loungewear, underwear, bralettes and bras, all with a focus on comfort. Think basic pieces that you’ll want to wear every day. Each of the styles is made from a ...