The Japan Fair Trade Commission plans to conduct a fact-finding investigation into search engines that utilize generative AI, ...
Evercore analysts found that a surprising number of people like Google's new AI search.
For more than 20 years Google has been the gateway to the internet – now it wants to use its dominance to win the AI race.
Apple expands App Store search ads for 2026 while Google confirms exact match keywords cannot serve in AI Overviews.
Get more from GOAL by adding us to your preferred sources on Google - here's a simple step-by-step guide on how to do it.
Do marketers need to completely rethink their search strategies, or is AI search optimization simply a complement to ...