The multichannel campaign includes activations in popular Los Angeles spots and a Snapchat cameo within the film that reimagines the app as “Snapcat.” ...

The dinosaurs of Jurassic World have moved to being recreated in augmented reality in advance of Universal’s coming movie “Jurassic World: Fallen Kingdom” in June. The AR feature in the app creates ...

Augmented reality and virtual reality are about a lot more than playing games on the couch. The companies Fast Company is honoring in this category reflect that, with AR and VR tools for medicine, ...

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