“I played half-court and full-court with these shoes, and they felt really good!” Athlon Sports aims to feature only the best products and services. We may receive compensation for links to products ...

Atlanta Hawks guard Trae Young is one of the most dynamic players in the NBA, and his signature basketball shoes from Adidas aren’t too shabby either. Seriously, Adidas makes some of the most unique ...

The Syracuse Orange basketball team is set to compete in the Player’s Era Tournament in Las Vegas. The Orange tip off first ...

Dallas Mavericks forward Cooper Flagg is breaking NBA rookie records in the New Balance Hesi Low v2 basketball shoes.

While the NBA season typically ignites interest in basketball footwear in late October, and the holiday shopping season kicks off in earnest in November, a distinct trend has been steadily building ...

Today is the last day of March, but the madness is still far from over. Fans can look forward to the Final Four of the NCAA men's and women's basketball tournaments next weekend. While we eagerly ...

Nike, which primarily sold running shoes, faced declining sales in 1984 and signed a sponsorship deal with NBA rookie Michael ...

— -- How much of a basketball shoe's popularity is because of the athletes who wear it and how much is due to the image of the athletes who wear it? That might be the toughest fact and fiction to ...