Jeremy thought he had a brilliant idea when he launched last year, but it's attracted the wrong type of attention from one of ...

Eminem has filed a federal trademark cancellation petition against an Australian beach umbrella company called Swim Shady, ...

A Sydney couple selling beach umbrellas are fighting an international legal battle with US rapper Eminem. Whether their small ...

Eminem filed a trademark lawsuit against Australian beach brand Swim Shady, drawing a strong response from the company's ...

Eminem has initiated legal proceedings against the Australian beachwear brand Swim Shady, arguing that its name unlawfully ...

"Swim Shady is a grass roots Australian company that was born out of a desire to produce stylish and effective sun shades and other items to protect from the harsh Australian sun," the company said, ...

The brand, Swim Shady, makes chic, personal, compact umbrellas for beachgoers. And Eminem – aka Marshall Mathers – has ...

Rapper Eminem has sued Australian beach brand Swim Shady, arguing the company’s name is too similar to his trademarked alter ego, Slim Shady.

The world will be watching and Eminem will now be a big part of it. The Detroit Lions just announced a partnership with both ...