Jason Zada, founder of the AI studio Secret Level, is the mind behind the viral Coke ad. His team created the main version of ...

"Even sophisticated AI animations can appear cold or impersonal if they overshadow the story," said Top Marketing Agency CEO.

Coca-Cola is facing backlash after the company has spread misinformation and lobbied Mexican legislative bodies to prevent a ...

Google is testing new AI shopping tools through its Gemini platform, aimed at making search and checkout more seamless. Google VP of Consumer Shopping Product Lilian Rincon speaks with Caroline Hyde ...

Food manufacturers, restaurants and grocery stores are selling Americans smaller portion sizes, thanks to the rise of both food prices and Ozempic.

Food manufacturers, restaurants and grocery stores are selling Americans smaller portion sizes, thanks to the rise of both ...

Capital is already rotating from speculative, high-momentum AI and tech stocks toward value and defensive plays. Read what ...

What brand loyalty actually means, Coca-Cola’s new AI holiday ad gets the same criticism, World Series global audience sets ...

Investigation reveals coordinated ideological networks using RICO-style tactics to influence politics and campus activism ...

This year’s Coca-Cola’s AI ad-drop was supposed to be different. Different than last year’s bashing, what with smoother tech.

An AI-generated holiday ad “scored off the charts” with consumers, according to Islam ElDessouky, global vice president for ...