Strategic communication represents how a business organization intentionally develops messages and targets them to audiences. A communication plan can help a small business organization achieve its ...

Chaque année, les entreprises élaborent leur plan de communication pour anticiper les différentes actions promotionnelles de l’exercice à venir. Vous ne savez pas par où commencer ? Alors que 2025 ...

After managers have evaluated a situation and decided that improvements are necessary, they analyze which changes will improve productivity or increase profits. Good managers develop a communication ...

The question is no longer whether, but when your organization will suffer a consequential cyber incident. A crisis communications plan is mandatory to protect your business. Incident response isn’t ...

As the real-life impact of the CrowdStrike and Microsoft outage continues to unfold, one thing is clear: building crisis communication strategies is an essential part of leadership. It’s a step that ...

With remote work and the peak season coming in, creating an internal communication plan has become a massive priority for upper management to facilitate great teamwork. How can companies create ...

Le plan de communication définit les actions concrètes à réaliser en fonction des messages que l’on a convenu de faire passer. Il permet aussi d’étaler ces actions dans le temps en fonction des ...

Nonprofit mergers can be messy. Staff members often object to uniting fully with another group; board members may be reluctant, too. Even outside supporters might protest a merger, especially when ...

The development of a comprehensive communication strategy and plan is most effective when it adheres to proven principles and is designed to proactively address key stakeholders and their concerns.

What do the most accomplished, forward-thinking and resilient companies do to ensure success? They consistently prioritize transparent and effective internal and external communication with employees, ...

Leaders in many different industries are well-aware of how critical employee engagement is for a company's success. Engaging employees isn't a natural skill, however. Leaders who are interested in ...