If you aren’t advertising on Facebook, you might be seriously missing out. As the largest social media platform with more than 2 billion users, it would be a wasted opportunity to not advertise to ...

Do Facebook Ads really work? Yes, they do. Here's what you need to know about them and how to set up your first campaign. Ahead, I’ll explain how and why Facebook ads work, different types of Facebook ...

Advertising on Facebook is a must for any marketer. First of all, it’s a goldmine when it comes to users. As of June 2017, the channel boasts more than 2 billion monthly active users and an impressive ...

Opinions expressed by Entrepreneur contributors are their own. Have you lately scrolled through your Facebook feed and found yourself stopping to watch a video ad? You probably have because, let’s ...

With hundreds of millions of people actively using Facebook for both business and pleasure, there's no denying that the platform has the potential to reach a lot of new customers. If you're ready to ...

Opinions expressed by Entrepreneur contributors are their own. According to HubSpot, roughly eight billion videos are viewed on Facebook every day — and those aren’t just limited to cat videos. Views ...

Facebook Ads continues to be an effective digital advertising tool for brands due to their large audience and detailed targeting options. When developing a Facebook ads strategy, combining creativity ...

A Facebook ad is an amazing tool for social media marketers. Not only does it have the power to increase sales, but it can bring new customers into the business. These types of ads are also extremely ...

You can make a Facebook business page as long as you have a personal Facebook profile. If you don't, you can create a regular Facebook profile at Facebook.com. On any page on the Facebook website, you ...