A new study from Goa Institute of Management questions the effectiveness of user-generated social media content in driving ...

Learn about auth tokens, token-based authentication, JWTs, and implementation strategies. Enhance security and user experience in enterprise SSO and CIAM.

Abstract: A bank's marketing campaign execution is very important. Undoubtedly, a well-crafted marketing plan will contribute to the bank's increased revenue. Marketing is crucial because it can be ...

Overview: Marketing success in 2026 depends on executing AI-driven strategies, not merely experimenting with emerging technologies.Brands must unify data, creat ...

The GCash Virtual US Account gives Filipino freelancers fast and secure US payments and accessible financial tools, all in one app ...

“This decline is caused by zero-click behavior as AI systems generate and provide answers directly, bypassing websites ...

Appetite Creative's Jenny Stanley makes a case for how connected packaging engages with consumers and builds lasting brand ...

(Note: The Sterling Beef Profit Tracker calculates an average beef cutout value for the week in its estimates for feedyard and packer margins. Other prices in the weekly Profit Tr ...

Collective Voice, a creator monetization platform that served 140,000 creators and 22,000 brands, announced it will shut down operations after more than a decade. The company disclosed the closure in ...

The nil-rate band (NRB) sets the threshold at which inheritance tax (IHT) becomes payable. Any part of an estate that exceeds ...

Retail media networks remain significantly undervalued by brands and advertisers, despite the growing potential for retailers ...

Advertisers and analysts lay out where Amazon's headed next and the risks to its growth.