Google has finalized the minimum audience size to which advertisers could remarket, reducing the number to 100 active users across all networks and audience types.

Millions of Google Play users could get cash from a $700 million settlement. Find out if you qualify and how payouts work.

The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

Earlier this year, Google lowered the size of your data segment customer lists to 100 active visitors for the Google Display ...

Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant ...

Google has added native location targeting controls to Demand Gen campaigns, giving advertisers more precise geo-targeting.

See what the report actually reveals about PMax delivery, attribution, and asset performance – plus where the data still misleads.

Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance ...

U.S. District Senior Judge P. Kevin Castel certified a class of about 5,000 publishers after rejecting defendant Google's ...

Abstract: This paper affords an evaluation of the performance of pass-layer design for region-aware advert hoc networks in phrases of mobility, node density, distributed monitoring, and network ...

Universal Ads Welcomes New Major Publishers to the Universal Audience Network, Unlocking Even More Premium Streaming Content for Social-First Brands Cox Media, Philo, Samsung Ads, Telly, and Vevo join ...

Banner ads were the go-to format for just about everything. Awareness campaigns, retargeting, direct response, you name it, someone was running a banner about it. What’s changed? People got really, ...